To put it crudely - electronic commerce is a fantastic thing, but also a very quick way to lose money. Some estimates are that over 90% of Internet advertising companies are doing such a bad job of it that they are actually losing their money! If you want to read more about marketing on this medium, read this article (hold your tongue in your cheek for a while - just check the figures)

But, relax - there are ways to boost profits. Think about amazon.com the largest bookseller on the planet, places you can actually 'attend' electronic auctions like AumCom (why not do it yourself?)

While being a UNISA student it was quicker, easier and CHEAPER to fly in a handbook from amazon than to hunt it down locally! Try them. Order CDs from CD-SELECT (Try a search for their site).

Last modified on Tuesday, May 04, 1999